Explore my Services
Explore how I could help your startup. Reach out to me today.
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What I Offer
Three ways to work with me. All hands-on, all built for the messy reality of pre-seed and seed stage. If you're not sure which fits, book a call and we'll figure it out together. And while impact startups are my specialism, most of my clients aren't - whatever you're building, if you need to raise funds or commercialise, I can help.
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For founders planning to raise £250,000 - £2,000,000 in the next 3 to 12 months. Most first raises fail on preparation, not on the idea. Investors say no to muddled stories, missing numbers and data rooms that stall due diligence. I make sure none of that happens to you.
What we do together:
Story and positioning. Sharpen your narrative so an investor gets it in 30 seconds: the problem, why you, why now.
Raise plan. How much you're raising, at what valuation, from whom, on what timeline, with the milestones the money unlocks.
Core assets. A pitch deck that lands, a one-pager that gets forwarded, and financials that hold up to questioning.
Investor-grade data room. Organised, complete, and ready to be shared.
SEIS/EIS and tax reliefs. Advance assurance sorted and the reliefs UK angels expect in place before you pitch.
Targeting and outreach. A shortlist of investors who actually back your stage and sector, warm intros where I have them, and prep for the meetings including mock Q&A.
Offer and term sheet support. Understand what you're signing, spot the red flags, and negotiate from an informed position.
What you walk away with: a raise you're running, not one that's running you.
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Hands-On SupportA senior operator inside your business, not advice from the sidelines.
For founders who are drowning in the doing. You don't need another mentor telling you what to do. You need someone who gets stuck in and does it with you, without the cost or commitment of a full-time senior hire.
What this looks like:
I join the team. A set number of days per week or month, embedded in how you already work: your Slack, your standups, your deadlines etc.
Investor materials, commercial pipeline, partnerships, planning cycles, follow-ups.
A monthly rhythm. Structure, momentum and accountability, so the important work stops losing to the urgent work.
A sounding board on tap. I've founded, scaled and exited. When the hard calls come up, you're not making them alone.
Flexible by design. Scale me up around a raise or launch, scale back when things settle. Engagements shaped around early-stage budgets and reality.
What you walk away with: a senior pair of hands who treats your company like their own.
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Turn Mission Into Revenue Proof that people will pay, not just applaud.
For impact founders whose mission is sharp but whose commercial story isn't. You know the problem inside out. What's fuzzier is who pays, what they pay, and how you reach them at scale. Customers fund you without dilution, and investors back commercial proof over promises. I help you build both.
What we build:
Commercial model. Pricing, revenue streams and unit economics that stack up in the market, not just the spreadsheet.
Go-to-market. Who your buyer actually is, the route to reach them, and the message that converts.
First customers and pipeline. Land early deals, turn them into case studies, and make winning the next ten repeatable.
Partnerships and channels. The retail, B2B and distribution relationships that get you further, faster.
Commercial proof for your raise. Traction, pipeline and LOIs packaged so investors say yes quicker.
What you walk away with: a commercial engine behind the mission, and revenue you can point to.
My Process
1. Start with a call
I work out where I can genuinely help, and if I'm not the right fit I'll say so and point you elsewhere
2. Get Under the Bonnet
I dig into your numbers, materials and plans so we're working from reality, not the pitch version
3. Set Clear Goals
Objectives, scope, timelines agreed before work starts.
4. Deliver, Then Refine
I get stuck in and deliver on the work we agreed as we review and optimise as we go.